Blue Lock’s 30,000 units were not 30,000 heat-press jobs
Once sales and processing volumes are separated, how much of the workflow can a printing company bundle?
The Blue Lock and Japan national team uniform campaign sold 30,000 units through participating Xebio Group channels in two weeks. But only 12 locations offered on-the-spot heat pressing. Separate those two figures, and the work a printing company needs to price takes on a different shape.
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BPJ WIRE: stories selected and drafted by the BPJ desk from world news, fact-checked against the source ledger — published alongside the editor's own picks.
Translated from Japanese by AI. The Japanese original is authoritative.

30,000 Japan national team uniforms sold in two weeks. They were sold through participating Xebio Group channels, and the 30,000 units were not the number of in-store heat-press jobs. Taisei Tanaka explains that this sales figure was the highest ever across the participating channels.…
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